​Discover the 7 benefits of scent experience

​Discover the 7 benefits of scent experience

31st May 2024

Scent experience is a powerful tool that goes beyond just spreading pleasant scents in a room. At Aemster, we specialise in providing scent machines, aroma diffusers and high-quality scent oils that help you create a unique and unforgettable atmosphere. In this blog post, we will discuss the seven main reasons why you should integrate scent experience into your daily life, both at home and at work.

1. Enhancing atmosphere and mood

Scents have a direct impact on our emotions and mood. This is because scents act directly on the brain's limbic system, which is responsible for emotions and memory, via the sense of smell. A pleasant fragrance can instantly transform a room and create a sense of well-being and comfort. At Aemster, we offer a wide range of scent machines and aroma diffusers that evenly diffuse the scent of our premium scent oils, giving each room a unique ambiance.

Optimising ambience

Scents such as lavender and vanilla are popular for their calming properties, while citrus scents such as orange and lemon bring energy and freshness. By choosing the right scent, you can tailor the atmosphere to the occasion or desired effect. A relaxing evening at home requires different scents than a productive working day at the office.

Create the Perfect Ambience

You can adapt the scent experience to specific rooms in your home. In the living room, you may want a warm, inviting scent such as sandalwood, while the kitchen may benefit from refreshing citrus notes to neutralise cooking odours. In the bathroom, eucalyptus and peppermint are ideal for a spa-like experience.

2. Increased productivity

Scent experiences can also have a positive impact on productivity. In work environments, certain scents have been shown to improve concentration and focus. Peppermint and rosemary are well-known examples of scents that promote mental clarity and reduce fatigue. Our scent machines are designed to subtly but effectively release the right amount of fragrance, contributing to a productive working environment.

Improved concentration

Studies have shown that employees exposed to stimulating scents, such as peppermint, show higher productivity and fewer errors. This makes scent experiences a valuable addition to any workspace, especially in sectors where precision and concentration are crucial.

Fresh start to the day

In offices, strategically placing diffusers in meeting rooms and workstations can improve overall team performance. Peppermint can help generate alertness during long meetings, while lemon can encourage a fresh start to the working day.

Many companies have reported positive experiences after integrating scent experience into their workspaces. One well-known consulting firm reported a 20% increase in their employees' productivity after installing peppermint oil scented diffusers.

It is important to note that the extent to which scent experiences affect productivity can vary depending on several factors, including the specific scents, individuals' sensitivity to smells, and the context in which they are used. Therefore, companies' experiences and testimonials in this area may vary.

3. Stress reduction

Stress is a common problem in our modern society, and aromatherapy is a proven method to reduce stress. Fragrances such as Sandalwood, Rose and Jasmine have calming effects that can help relieve anxiety and stress. With our aroma diffusers, you can easily incorporate these stress-relieving scents into your daily life.

Stress management with scent

Ylang Ylang is known for its ability to lower the heart rate and promote a sense of calm. Using aroma diffusers in sleeping and living areas can help create a calming environment, which is essential for a good night's sleep and general well-being.

Going deeper into aromatherapy

Aromatherapy uses essential oils extracted from plants. Each oil has unique properties and benefits. Sandalwood is known for its relaxing properties, while bergamot helps improve mood. Eucalyptus is effective in relieving colds and sinus problems.

Applications in everyday life

You can incorporate aromatherapy into your daily life in various ways. Besides diffusers, you can also add certain essential oils to bath water, massage oils, or even spray them on your pillow for a soothing sleep experience. It is advisable to research beforehand which oils are suitable for specific uses, to make the most of the benefits and minimise possible risks.

Natural Wellness Tip: Enjoy our aromatherapy products in a well-ventilated room. When using our scent oils, we recommend regular ventilation by opening windows and doors. This way, you can enjoy the full benefits of aromatherapy while maintaining a fresh and healthy living environment. For a soothing experience with a touch of natural freshness.

4. Enhanced customer experience

For businesses, scent experience can play a crucial role in the customer experience. A pleasant scent can make customers feel welcome and at ease, improving their overall experience and making them stay longer in your shop or business. At Aemster, we offer tailor-made scent experience solutions that perfectly match your brand identity.

Branding and scent marketing

Scent marketing is an effective way to increase brand recognition and customer satisfaction. By linking a unique scent to your brand, you create a recognisable and pleasant experience for your customers, which can lead to repeat visits and positive word-of-mouth advertising.

Practical examples

Well-known brands like Abercrombie & Fitch and hotel chains like Westin Hotels use scent marketing to make a lasting impression on their customers. These companies have developed specific scents that are instantly recognisable and strongly linked to their brand experience.

Implementing Scent Experience

When implementing scent experience in your business, it is important to choose the right scent to match the mood and image you want to project. Our experts at Aemster will help you develop a unique scent that reinforces your brand identity.

5. Health benefits

Essential oils such as eucalyptus and bergamot have antimicrobial properties that can purify the air and promote a healthier living environment. Our scent oils are of the highest quality and safe for daily use. By diffusing these oils with a diffuser, you can not only create a pleasant fragrance, but they will potentially contribute to the feeling of better air quality in your home or office.

Air purification and health

Using fragrances and air filters to purify the air can be particularly useful in environments where many people congregate, such as offices and shops. The right fragrances and air filters can help rid the air of germs and allergens, contributing to a healthier and more productive environment.

6. Memories and emotions

Scents are strongly linked to memories and emotions. By using specific scents, you can evoke positive memories and create an emotional connection with your environment. This can be particularly effective in marketing and branding, where scent can help to leave a lasting impression with customers.

Memory and nostalgia

For example, the smell of freshly baked biscuits and vanilla can evoke memories of childhood, while the scent of pine trees can bring to mind holidays. By using these scents strategically, you can make a nostalgic and emotional connection with your audience.

Applications in marketing

Companies can use scent marketing to create an emotional connection with their customers. This can range from subtle scents in shops to personalised scented products that customers can take home. 

7. Personal expression

Fragrance is a unique way to express yourself. By combining different scents, you can create a personal fragrance profile that reflects your style and personality. Our extensive collection of scent oils offers endless possibilities to personalise your own scent experience.

Create your own scent

At Aemster, you can experiment with different scents and combinations to find a unique and personal scent that suits you perfectly. Whether you prefer floral, woody or fresh scents, our collection offers fragrances for everyone.

Fragrance and personality

Your choice of fragrance can say a lot about your personality. People who like floral scents are often seen as romantic and sensitive, while those who prefer woody scents are often seen as powerful and reliable.

The art of fragrance creation

At Aromalab, they offer workshops where you learn how to create your own fragrance. These workshops are fun and perfect for anyone who wants to learn more about the art of scent creation and the role of fragrances in our daily lives.

Optimal scent experience

Scent experiences offer countless benefits, from improving mood and productivity to reducing stress and creating a unique customer experience. At Aemster, we are dedicated to providing the best products to optimise your scent experience. Visit our website to learn more about our scent machines, aroma diffusers and scent oils. Discover how you can use scent to make a lasting impact in your home or business.

Additional information:


Research has shown that scents have a powerful impact on brain function. For example, a systematic review published in the journal Healthcare found that inhalation of lavender oil increases parasympathetic nervous system activity, which helps reduce anxiety and promote relaxation (MDPI) .

Moreover, several studies have documented the health benefits of essential oils. A study published in the Journal of Antimicrobial Chemotherapy confirmed the effectiveness of tea tree oil against various bacteria and viruses (MDPI) .

In addition, studies show that smell has the strongest link with memory, stronger than visual or auditory cues. A study published in PLOS ONE highlights that olfactory memories are often more vivid and emotionally intense (PLOS) .

By harnessing these scientific findings, we can better understand how aromatherapy and essential oils can contribute to well-being and health. Using high-quality essential oils and diffusers can not only create a pleasant fragrance, but also contribute to better air quality and a healthier living environment.


Aromatherapy products in Europe fall under European cosmetic product legislation and may also fall under pharmaceutical legislation, depending on how they are presented and used. The information in this blog post is for educational and informational purposes only. Always consult a qualified professional before using aromatherapy products, especially if you have specific health problems. Read and follow the labels and instructions for use of products carefully. The authors and publishers of this blog are not responsible for any harm or health problems arising from the use of the products discussed.

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